I’m feeling nostalgic so I’m reposting this happy news (2009) from my old blog.
Just after Tristan and Ara arrived back from the Cannes Lions advertising awards last year, we got together for a celebration. My son Tristan Burrell, and his teammate, Lauren Cassar, took out the Young Lions gold medal for media –Australia’s first ever Young Lions win.
Each year young people in the advertising industry compete at the national level, first individually and later in teams of two in the areas of media, cyber, print or film. A team from each section is chosen to go to Cannes to compete internationally.
After Tristan and Lauren, and the other 25 teams in the media section, received their brief, they had 24 hours to develop a pitch. The challenge: to create a media strategy to raise awareness and funding for the World Food Program, the United Nations frontline agency in the fight against global hunger.
The wait between their presentation, Abolish the Penny and the announcement of the winning team was agonizing.
Tris and Ara look super happy don’t they?
Well they would, wouldn’t they….they’ve just come home after three weeks in France.
